A math app that helps children solve times tables 27% faster with practice
Product Management
Brand Design
Usability Testing
Math Masters Jr. is a personalized learning app designed to help young learners master multiplication at their own pace. I created an app that prioritizes intrinsic motivation, designing engaging characters and a playful narrative to keep learners immersed. Tested in 11 primary schools across the Netherlands, the app showed measurable impact: students improved their multiplication performance by 27% with consistent practice.
Rebranding a Science-Driven Website
Branding
Content Strategy
Motion Design
I led the brand identity redesign for a B2B edtech website that delivers learning solutions. My goal was to make the experience feel more modern, trustworthy, and intuitive. After two weeks of use, engagement increased by 17.31% and extended scroll grew by 4.9%.
A science-backed app, loved by over 1 million students
UX Research
Ideation
Prototyping
I collaborated closely with another UX designer to tackle key pain points related to the app’s adaptive algorithm in an educational setting. Together, we translated complex scientific concepts, like mastery, into an intuitive user experience, helping students study smarter and more efficiently.
Creating a tool that saves 70% of your time on monitoring
Product Management
Ideation
Usability Testing
Polipo Monitoring Tool began as a freelance project, born from a clear business need: a consultancy team in Brussels was spending too much time manually monitoring and reporting on news. Seeing both a gap in the market and an opportunity, I set out to design a tool that would simplify and speed up this process.
I led the product from concept to execution, identifying user needs, shaping the core features, and validating them through usability testing. The result? A tool that helps users create detailed reports on aggregated news 70% faster, with an intuitive interface that fits into users’ workflow.
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